EFC Bembel Beduinen

Eintracht Frankfurt unveiled six former players as international brand ambassadors at the 37th German Sport Press Ball on November 3, 2019. Together, the six former players won almost 400 international caps and racked up over 800 Eintracht appearances, defining various eras in the club’s long history. The ambassadors will play extremely important roles in each target market, as we continue to deeper our current partnerships and expand to various other regions.

>> Eintracht unveil six international brand ambassadors

After visiting Frankfurt in 2017, the FUSC was invited for a second time in September 2018. The visit lasted for eight days and included a rigorous training schedule and many regional and cultural elements. The group of students, coming from one university in the FUSC network, had training by elite Eintracht coaches – Nicolai Adam, Uwe Bindewald and Stephan Loboué – in Russelsheim and by the Commerzbank-Arena, as well as cultural trips and tours to Wertheim Village, Eintracht’s stadium and museum, Eintracht Youth Academy and Frankfurt.

As a main contact point for media and marketing partners, the newly established DFL Deutsche Fußball Liga office in New York has opened in mid-October. Eintracht and the DFL both share the USA and Latin America as target markets across the Atlantic, and, as one of the first teams to travel to the USA for training camp in Winter 2019, Eintracht will benefit greatly from the DFL network in New York.

>> New office in New York

Starting with the glorious victory at the German Cup Final, the professional team brought back the trophy to Frankfurt after 30 years, giving them a direct bid to the UEFA Europa League. The magic continues. and after five straight victories and winning the Group H, the team is already headed to the Round of 32 starting in February 2019.

>> Eintracht beat Marseille to clinch top spot in Europa League Group H

Eintracht Frankfurt will take on two of Brazil’s biggest clubs when they make their Florida Cup debut during the 2018/19 Winter break. During their stay in Florida, Eintracht will train at the IMG Academy in Tampa from 4 – 10 January before heading to Orlando, where they will remain until 13 January. The 2019 Florida Cup starts off a major press conference with all club representatives, media activations with Universal Studios and a 5 v 5 match of legends from each team. Fierce competition heats up for the Eagles on January 10 against Sao Paulo FC in Tampa at Al Lang Stadium and on January 12 against Flamengo Rio de Janeiro in Orlando. Furthermore, the Eintracht Frankfurt Football Academy will be on place for a youth soccer camp at IMG Academy from January 4^th – 7^th, 2019.

>> Florida Cup: Eintracht to face big-name Brazilian duo